Mako 12+
Commercial for Channel 12 streaming service
Role
Design
Category
Commercial
Challenge
Challenge
Challenge
Positioning 12+ as the best streaming service in Israel, home to all the exciting content that viewers know and love.
Positioning 12+ as the best streaming service in Israel, home to all the exciting content that viewers know and love.
Challenge
Positioning 12+ as the best streaming service in Israel, home to all the exciting content that viewers know and love.
Design
Design
+ as a visual and conceptual anchor. Its placement, size, and movement were crafted to spark curiosity and excitement.
+ as a visual and conceptual anchor. Its placement, size, and movement were crafted to spark curiosity and excitement.
Design
+ as a visual and conceptual anchor. Its placement, size, and movement were crafted to spark curiosity and excitement.
Development
Development
Combining design, editing, animation, and compositing into a cohesive whole.
Combining design, editing, animation, and compositing into a cohesive whole.
Development
Combining design, editing, animation, and compositing into a cohesive whole.
Credits
Credits
Credits
Creative agency: Shortcut Playground
Creative agency: Shortcut Playground
Creative agency: Shortcut Playground
Credits
Creative agency: Shortcut Playground
