Channel 13

Bold new identity for a major television Channel in Israel.

Role

Brand Strategy, Design

Category

Branding

Challenge

Challenge

Challenge

Creating a visual Identity aligned with the channels core values that would resonate deeply with viewers.

Creating a visual Identity aligned with the channels core values that would resonate deeply with viewers.

Challenge

Creating a visual Identity aligned with the channels core values that would resonate deeply with viewers.

Design

Design

Bold Logo for a Bold brand. Basic shapes and pastel colors were used to create the visual identity.

Bold Logo for a Bold brand. Basic shapes and pastel colors were used to create the visual identity.

Design

Bold Logo for a Bold brand. Basic shapes and pastel colors were used to create the visual identity.

Development

Development

Brand book and channel kit were created to guide the consistent application of the new identity. Logo usage, color schemes, typography, and overall brand functionality.

Brand book and channel kit were created to guide the consistent application of the new identity. Logo usage, color schemes, typography, and overall brand functionality.

Development

Brand book and channel kit were created to guide the consistent application of the new identity. Logo usage, color schemes, typography, and overall brand functionality.

Credits

Credits

Credits

Creative Agency - Shortcut playground

Creative Agency - Shortcut playground

Creative Agency - Shortcut playground

Credits

Creative Agency - Shortcut playground