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Community Lights

A public interactive installation turning a tradition into a collaborative experience.

Client
Ramat Gan / Electra Target
Role
Art Direction
Disciplines
Art Direction / Interactive Installation
Collaborators
Electra Target, Shortcut Playground
Community Lights — key visual
The challenge
Create a public interactive installation to engage and inspire the people of Ramat Gan on Hanukkah.
The idea
Bright color, playful animation and intuitive layouts built for usability, creativity and fun in public space.
The system
Custom brushes, visual effects and animated stickers for the public to use in their own original ways.
The outcome
The installation stood in public space in Ramat Gan, open for anyone to create with.
Role & contribution
I art-directed the installation — its visual language, animation style and the toolkit of brushes and stickers the public created with.

Credits

Project Management — Electra Target
Creative Agency — Shortcut Playground